Title: Enhanced Ecommerce Google Analytics for WooCommerce
Author: Dotstore
Published: <strong>October 29, 2015</strong>
Last modified: August 5, 2026

---

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# Enhanced Ecommerce Google Analytics for WooCommerce

 By [Dotstore](https://profiles.wordpress.org/dots/)

[Download](https://downloads.wordpress.org/plugin/woo-ecommerce-tracking-for-google-and-facebook.3.8.4.zip)

 * [Details](https://srd.wordpress.org/plugins/woo-ecommerce-tracking-for-google-and-facebook/#description)
 * [Reviews](https://srd.wordpress.org/plugins/woo-ecommerce-tracking-for-google-and-facebook/#reviews)
 * [Development](https://srd.wordpress.org/plugins/woo-ecommerce-tracking-for-google-and-facebook/#developers)

 [Support](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/)

## Description

Struggling to make a data-driven action plan for your WooCommerce store? Say no 
more, because the solution is here: [Enhanced Ecommerce Google Analytics for WooCommerce](https://bit.ly/39rAI9r).

Our plugin allows you to **track every step of your customer’s journey**, from product
impressions to purchases, providing you with reliable insights that help to **optimize
your online store’s performance** and make effective business decisions.

**Plugin Demo :** [View Demo](https://pluginsdemo.thedotstore.com/woocommerce-enhanced-ecommerce-analytics-integration-with-conversion-tracking/)

### 📒 KEY FEATURES

 * **Detailed eCommerce Tracking: **Track all steps of your customer’s journey, 
   including product impressions, clicks, add-to-cart, checkout, and product purchases.
 * **Custom Dimensions and Metrics: **Set up custom dimensions and metrics to track
   additional information about your products, customers, and transactions.
 * **Dynamic Remarketing: **Enables dynamic remarketing to show personalized ads
   to people who have interacted with your products but haven’t made a purchase.
 * **Real-time tracking: **Get updates on all essential performance metrics in real-
   time.
 * **Advanced eCommerce Analytics Tracking: **Set-up and track the performance of
   custom events for unstoppable growth.

### 🚀 PLUGIN USE CASES

 1. **Customer Behavior Analysis: ** Utilize detailed tracking to understand how customers
    interact with your products and optimize their experiences.
 2. **Personalize Marketing Strategy: ** Use dynamic remarketing to target customers
    who have shown interest in your products but have yet to make a purchase.
 3. **Data-driven Decision Making: ** Use advanced analytics to make effective business
    decisions.
 4. **Monitor Performance: ** Keep track of all relevant performance metrics in real-
    time for incessant performance monitoring and improvement.

### ⭐ REVIEWS (5-star by 100+ users)

 * “Best plugin to track enhanced eCommerce on Google Analytics.” – Arthur Rightus
 * “Really easy way to insert Google Analytics tracking code.” – Verified Buyer
 * “Very happy with plugin function & also, the support team is quite helpful.” –
   Oliver Coleman, Operational Head
 * “Very useful plugin. Amazing support. 5 stars!!!” – Daniel Phoenix, Technical
   Manager
 * “Perfect support! Perfect plugin!” – Verified Buyer

### 👀 WHAT MAKES US STAND OUT

At Dotstore, our exclusive focus is on developing WooCommerce plugins that are reliable,
efficient, and easy to use.

 * **Top-of-the-Line Customer Support: **Our customer support, known for its quick
   and helpful solutions, can assist you effectively with any issues.
 * **Trusted Solutions: **Precision-coded and optimized for top performance, our
   plugins are designed to help you make the most of your WooCommerce store.
 * **Flexibility for Customization: **Our Enhanced Ecommerce Google Analytics for
   WooCommerce plugin is highly customizable, enabling it to cater to your specific
   needs.
 * **Easy Setup: **All our plugins are user-friendly, with straightforward interfaces
   and accessible features, ensuring a smooth setup process for all.

Invest in our Enhanced Ecommerce Google Analytics for WooCommerce plugin and upgrade
your WooCommerce store to the next level.

### 📣 PREMIUM: Enhanced E-Tracking — 󠀁[Try the Pro Version Today!](https://bit.ly/39rAI9r)󠁿

### ✅ NEED EVEN MORE FEATURES?

Upgrade to Enhanced [Ecommerce Google Analytics PRO](https://bit.ly/39rAI9r) to 
get all the advanced features.

  Quick & Easy Integration with Multiple Analytics tools
  WooCommerce Ecommerce tracking
  Enable WooCommerce Google Analytics Integration
  Submit the Conversion Value to Google Analytics
  Tracking Total Order Revenue
  
  ### 💁 How to’s Plugin Guide
  
  🔖 [Cross-selling vs Upselling: Boost Your Ecommerce Growth](https://www.thedotstore.com/cross-selling-vs-upselling/)
  
  🔖 [Influencer Marketing: Key to Ecommerce Sales and Growth](https://www.thedotstore.com/influencer-marketing/)
  🔖 [Product Photography: Its Impact on Ecommerce Growth](https://www.thedotstore.com/product-photography/)
  🔖 [How to Protect Your Ecommerce Store from Fraud Risks & Spam](https://www.thedotstore.com/how-to-protect-your-online-store/)
  🔖 [Ecommerce Growth Hacks to Increase Average Order Value](https://www.thedotstore.com/tips-to-increase-average-order-value/)
  
  ### 📣 PREMIUM: Enhanced E-Tracking — 󠀁[Try the Pro Version Today!](https://bit.ly/39rAI9r)󠁿
  
  
  ### ☎️ CONTACT US
  
   * **Free plugin:** Need Technical Help? – [Click here](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/)
   * **Pro Plugin:** PRE-SALE Questions – [Click here](https://www.thedotstore.com/support/)
     or [Review Help Document](https://docs.thedotstore.com/)
  
  ### 💎 EXPLORE OUR OTHER PLUGINS TO SUPERCHARGE YOUR WEBSITE
  
  
  ### 👉 Premium WooCommerce Plugins list
  
   1.   [Flat-rate shipping plugins for WooCommerce](https://www.thedotstore.com/flat-rate-shipping-plugin-for-woocommerce/)
   2.  [WooCommerce Extra Fees](https://www.thedotstore.com/woocommerce-extra-fees-plugin)
   3.  [Hide Shipping Method For WooCommerce](https://www.thedotstore.com/hide-shipping-method-for-woocommerce)
   4.  [Product Attachment For WooCommerce](https://www.thedotstore.com/woocommerce-product-attachment)
   5.  [Advanced Product Size Charts Plugin](https://www.thedotstore.com/woocommerce-advanced-product-size-charts/)
   6.  [Product Sample for WooCommerce](https://www.thedotstore.com/product-sample-woocommerce/)
   7.  [Blocker – Prevent Fake Orders And Blacklist Fraud Customers](https://www.thedotstore.com/woocommerce-blocker-lite-prevent-fake-orders-blacklist-fraud-customers/)
   8.  [Enhanced Ecommerce Google Analytics for WooCommerce](http://www.thedotstore.com/woocommerce-enhanced-ecommerce-analytics-integration-with-conversion-tracking)
   9.  [Conditional Payments For WooCommerce](https://www.thedotstore.com/conditional-payments-for-woocommerce/)
   10. [Advanced USPS Shipping Plugin](https://www.thedotstore.com/woocommerce-advanced-usps-shipping-method/)
   11. [WooCommerce Multi-Vendor Shipping Addon](https://www.thedotstore.com/woocommerce-multi-vendor-shipping-addon/)
   12. [Category Banner Management for Woocommerce](https://www.thedotstore.com/woocommerce-category-banner-management/)
   13. [Product Finder For WooCommerce](https://www.thedotstore.com/woocommerce-product-finder)
   14. [Conditional Discount Rules For WooCommerce Checkout](https://www.thedotstore.com/woocommerce-conditional-discount-rules-for-checkout)
   15. [WooCommerce Checkout For Digital Goods](https://www.thedotstore.com/woocommerce-checkout-for-digital-goods/)
   16. [WooCommerce Attribute Stock](https://www.thedotstore.com/attribute-stock-woocommerce/)
  
  ## Screenshots
  
  [[
  [[
  [[
  [[
  
  ## FAQ
  
  
  ### Q: How can I set up Ecommerce Tracking on my website?
  
   1. Log into your Google Analytics Account.
   2. Navigate to Admin View E-commerce Settings and enable Enhanced E-commerce for
      your view.
   3. Label your checkout steps for clarity, such as:
   4.  * Step 1: Checkout View
       * Step 2: Billing Info
       * Step 3: Proceed to Payment
   5. Go to the WordPress Dashboard, find DotStore Plugins, and select Enhanced Ecommerce
      Google Analytics for WooCommerce plugin. Activate it.
   6. In the settings, check “Add Enhanced Ecommerce Tracking Code”.
   7. Click the “Google Ecommerce Tracking Settings” tab within the plugin and enable
      the feature.
   8. Enter your Google Analytics UID.
  
  ### Q: How do I verify if Google Analytics is installed on all pages?
  
  Open any page of your site, right-click, select Inspect  Network tab, and then
  reload the page. Search for “google analytics” to see if your tracking code is
  active.
  
  ### Q: Why does Google Analytics indicate the tracking code isn’t detected even though it’s installed?
  
  Google Analytics requires some time to begin reflecting data. It is advised to
  wait at least 24 hours. If issues persist, consult the Google Analytics Help Center.
  
  ### Where can I find more documentation or get support?
  
  For comprehensive guides, tutorials, and FAQ, visit our [Enhanced Ecommerce Google Analytics for WooCommerce](https://bit.ly/39rAI9r)
  plugin page. For direct support or to provide feedback, please create a [support ticket here](https://www.thedotstore.com/support).
  
  ### Q: How does the Enhanced Ecommerce Google Analytics for WooCommerce plugin benefit my store?
  
  This plugin provides in-depth tracking of customer behavior, product impressions,
  and purchase activities. It allows for personalized marketing strategies, dynamic
  remarketing, and detailed insights into the customer journey, ultimately helping
  optimize store performance.
  
  ### Q: Is the plugin compatible with Google Analytics 4?
  
  Yes, our plugin is designed to seamlessly integrate with Google Analytics 4 (GA4),
  ensuring you can keep tracking your WooCommerce website effectively.
  
  ### Q: Can I track custom events with this plugin?
  
  Absolutely. The plugin enables you to set up and track custom events, giving you
  further insights into how users interact with your store, which is crucial for
  optimizing and enhancing the shopping experience.
  
  ## Reviews
  
  ![](https://secure.gravatar.com/avatar/835fea02944cba26f44fe8edbaa60b1992500c47e155af4c37c63d1091f76835?
  s=60&d=retro&r=g)
  
  ### 󠀁[Excellent plugin](https://wordpress.org/support/topic/excellent-plugin-9243/)󠁿
  
   [rashmita0206](https://profiles.wordpress.org/rashmita0206/) July 30, 2024
  WooCommerce Ecommerce Tracking for Google Plugin accepted what my client needs
  and the way their support team is ready to support is wirelessly.  I appreciate
  your assistance and ongoing support. The issue is now resolved, and the client
  can view the test revenue in their analytics. Thank you
  ![](https://secure.gravatar.com/avatar/0a55e36bdb4a886faaaaf82d3a05839f26c68a4c35fb8b8b0be269b1492e7851?
  s=60&d=retro&r=g)
  
  ### 󠀁[Really good plugin](https://wordpress.org/support/topic/really-good-plugin-219/)󠁿
  
   [JA2022](https://profiles.wordpress.org/junaid149/) October 13, 2022 1 reply
  Only pain is adding tracking number manually.
  ![](https://secure.gravatar.com/avatar/45b2517b3571edacf4827572e2356b35df8cbe96b7717bb8a04d828d82d46c3d?
  s=60&d=retro&r=g)
  
  ### 󠀁[Super](https://wordpress.org/support/topic/super-2203/)󠁿
  
   [gerlofcognito](https://profiles.wordpress.org/gerlofcognito/) April 6, 2021
  Does what it says, just what I needed after all the other bloated plugins as monsterinsights
  and such.
  ![](https://secure.gravatar.com/avatar/725dc0039ac7fc3839375fd89370ae24822a1b89f676e47ded9c0e9a203690a8?
  s=60&d=retro&r=g)
  
  ### 󠀁[This is what I am looking for..!!](https://wordpress.org/support/topic/this-is-what-i-am-looking-for/)󠁿
  
   [Jaydeep Rami](https://profiles.wordpress.org/jaydeep-rami/) September 3, 2016
  Awesome..!! This is a plugin for which I am looking. so now don't need to do code
  for that It's saved my time. Thank you so much.
  ![](https://secure.gravatar.com/avatar/3eaaab06812cb4f8a638066edf799a8a3a04d6e84df14d30fe22d8fb906d06ac?
  s=60&d=retro&r=g)
  
  ### 󠀁[Excellent !](https://wordpress.org/support/topic/excellent-2919/)󠁿
  
   [Dotstore](https://profiles.wordpress.org/dots/) September 3, 2016
  WooCommerce Ecommerce Tracking for Google and Facebook plugin is for these who
  wants to use Ecommerce tracking, Facebook Conversion, Google Conversion into your
  WooCommerce site. This plugin is boost your business and Enhance your marketing.
  WooCommerce Ecommerce Tracking for Google and Facebook plugin is add settings 
  tab (Ecommerce Tracking Settings) in WooCommerce setting section.
  ![](https://secure.gravatar.com/avatar/da07cd479427f3a1d48f72976f179348593005fdcae5ccbc34d5665919887386?
  s=60&d=retro&r=g)
  
  ### 󠀁[Awesome Plugin!](https://wordpress.org/support/topic/awesome-plugin-1623/)󠁿
  
   [Nishit Langaliya](https://profiles.wordpress.org/nishitmultidots/) September
  3, 2016 1 reply
  Hello Multidots… Excellent! This plugin helps me to keep tracking my business 
  and most important this is a free ! Thanks 🙂
   [ Read all 5 reviews ](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/reviews/)
  
  ## Contributors & Developers
  
  “Enhanced Ecommerce Google Analytics for WooCommerce” is open source software.
  The following people have contributed to this plugin.
  Contributors
   *   [ Dotstore ](https://profiles.wordpress.org/dots/)
   *   [ Jaydeep Rami ](https://profiles.wordpress.org/jaydeep-rami/)
   *   [ Jitendra Banjara ](https://profiles.wordpress.org/jitendrabanjara1991/)
  [Translate “Enhanced Ecommerce Google Analytics for WooCommerce” into your language.](https://translate.wordpress.org/projects/wp-plugins/woo-ecommerce-tracking-for-google-and-facebook)
  
  ### Interested in development?
  
  [Browse the code](https://plugins.trac.wordpress.org/browser/woo-ecommerce-tracking-for-google-and-facebook/),
  check out the [SVN repository](https://plugins.svn.wordpress.org/woo-ecommerce-tracking-for-google-and-facebook/),
  or subscribe to the [development log](https://plugins.trac.wordpress.org/log/woo-ecommerce-tracking-for-google-and-facebook/)
  by [RSS](https://plugins.trac.wordpress.org/log/woo-ecommerce-tracking-for-google-and-facebook/?limit=100&mode=stop_on_copy&format=rss).
  
  ## Changelog
  
  
  #### 3.8.4
  
   * [New] Added GA4 API Secret and Measurement Protocol support for server-side
     purchase and refund tracking.
   * [Enhancement] Improved the backend settings design and user interfaces.
   * [Enhancement] Compatible with WooCommerce 10.9.x
   * [Enhancement] Compatible with WordPress 7.0.x
  
  #### 3.8.3
  
   * [New] Added event tracking for manually created orders
   * [Bug Fix] Addressed minor security-related issues
   * [Enhancement] Compatible with WooCommerce 10.6.x
   * [Enhancement] Compatible with WordPress 6.9.x
  
  #### 3.8.2
  
   * [Bug Fix] Minor bug fixes.
   * [Enhancement] Compatible with WooCommerce 10.4.x
   * [Enhancement] Compatible with WordPress 6.9
  
  #### 3.8.1
  
   * [Enhancement] Minor security update.
   * [Enhancement] Compatible with WooCommerce 9.8.x
   * [Enhancement] Compatible with WordPress 6.8
  
  #### 3.8.0
  
   * [Enhancement] Plugin UI enhancement
   * [Enhancement] Compatible with WooCommerce 9.1.x
   * [Enhancement] Compatible with WordPress 6.5.x
  
  #### 3.7.3
  
   * [Enhancement] Plugin UI enhancement
   * [Enhancement] Compatible with WooCommerce 8.8.x
   * [Enhancement] Compatible with WordPress 6.5.x
  
  #### 3.7.2
  
   * [New] Added GA4 IP Anonymization
   * [New] Added GA4 Opt Out
   * [New] Added GA4 Purchase event
   * [Bug Fix] Minor fixes related to the Cross Site Request Forgery (CSRF) vulnerability
   * [Enhancement] Compatible with WooCommerce HPOS
   * [Enhancement] New design implementation
   * [Enhancement] Enabled GA4 compatibility
   * [Enhancement] Compatible with WooCommerce 8.2.x
   * [Enhancement] Compatible with WordPress 6.3.x
  
  #### 3.7.1
  
   * [Fixed] Minor bug fixed related to PHP 8.1 compatibility
   * [Enhancement] Quick fix related to the Cross Site Scripting (XSS) vulnerability
   * [Enhancement] Compatible with WooCommerce 7.9.x
   * [Enhancement] Compatible with WordPress 6.2.x
  
  #### 3.7.0
  
   * [New] Google Analytics 4 Opt-Out
   * [Fixed] Single quotes product name jQuery issue
   * [Fixed] Compatible with PHP 8
   * [Update] Compatible with WooCommerce 7.5.x
   * [Update] Compatible with WordPress 6.2.x
  
  #### 3.6.4
  
   * Fixed – Deprecated jQuery calls
   * Update – freemius SDK version
   * Compatible with WooCommerce 6.7.x
   * Compatible with WordPress 6.0.x
  
  #### 3.6.3
  
   * Compatible with WooCommerce 6.2.x
   * Compatible with WordPress 5.9.x
  
  #### 3.6.2
  
   * Fixes – Fixes minor php notice issue
   * Compatible with WooCommerce 6.1.x
   * Compatible with WordPress 5.8.x
  
  #### 3.6.1
  
   * New – Option to login via Gmail for GA and GA4
   * New – Added option to accept privacy policy terms
   * Update – Compatible with WooCommerce 6.0.x
   * Update – Compatible with WordPress 5.8.x
  
  #### 3.6.0
  
   * New – I.P. Anonymization
   * New – Google Analytics Opt-Out
   * Fixed – Minor bug fixed related to version compatible
   * Update – Compatible with WooCommerce 5.9.x
   * Update – Compatible with WordPress 5.8.x
  
  #### 3.5.1
  
   * Compatible with WooCommerce 5.3.x
   * Compatible with WordPress 5.7.x
  
  #### 3.5
  
   * Compatible with WooCommerce 5.1.x
   * Compatible with WordPress 5.7.x
  
  #### 3.4
  
   * Compatible with WooCommerce 4.7.1
   * Compatible with WordPress 5.5.3
  
  #### 3.3 – 20-11-2020
  
   * Maintenance Release
  
  #### 3.2 – 29-09-2020
  
   * Compatible with WordPress 5.5.x
   * Compatible with WooCommerce 4.5.x
  
  #### 3.1 – 26-05-2020
  
   * Update – Compatible with WordPress 5.4.x
   * Update – Compatible with WooCommerce 4.2.x
  
  #### 3.0 – 05-02-2020
  
   * Enhanced new code.
   * Update – Compatible with WooCommerce 3.9.x
  
  #### 2.4.2 – 18-11-2019
  
   * Check WordPress and WooCommerce compatibility
  
  #### 2.4.1 – 23-09-2019
  
   * Upgrade Fancybox v2.0 to v3.0
  
  #### 2.4 – 20-09-2019
  
   * Maintenance Release
  
  #### 2.3 – 26-03-2019
  
   * Normal Bug Fix.
  
  #### 2.2 – 12-08-2018
  
   * Check WordPress and WooCommerce compatibility
  
  #### 2.1 – 19-06-2018
  
   * Normal Bug Fix.
  
  #### 2.0 – 05-06-2018
  
   * Normal Bug Fix.
  
  #### 1.9 – 04-06-2018
  
   * Normal Bug Fix.
   * Check WordPress compatibility
  
  #### 1.8 – 25-04-2018
  
   * Normal Bug Fix.
   * Check WordPress and WooCommerce compatibility
  
  #### 1.7 – 23-02-2018
  
   * Subscription form added
  
  #### 1.6 – 12-06-2017
  
   * WordPress compatibility 4.8
  
  #### 1.5 – 18-04-2017
  
   * Normal Bug Fix.
   * WooCommerce compatibility 3.0.x
  
  #### 1.4 – 08-03-2017
  
   * Normal Bug Fix.
  
  #### 1.3 – 30-12-2016
  
   * Check WordPress and WooCommerce compatibility
  
  #### 1.2 – 26-08-2016
  
   * Check WordPress and WooCommerce compatibility
  
  #### 1.0.2 – 06.7.2016
  
   * Fix – Php error notice
  
  #### 1.1.1 – 01.12.2015
  
   * Tweak – Remote request handles on activate.
  
  ## Meta
  
   *  Version **3.8.4**
   *  Last updated **2 months ago**
   *  Active installations **1,000+**
   *  WordPress version ** 5.0 or higher **
   *  Tested up to **7.0.7**
   *  PHP version ** 7.2 or higher **
   *  Language
   * [English (US)](https://wordpress.org/plugins/woo-ecommerce-tracking-for-google-and-facebook/)
   * Tags
   * [analytics](https://srd.wordpress.org/plugins/tags/analytics/)[e-commerce](https://srd.wordpress.org/plugins/tags/e-commerce/)
     [google analytics](https://srd.wordpress.org/plugins/tags/google-analytics/)
     [statistics](https://srd.wordpress.org/plugins/tags/statistics/)
   *  [Advanced View](https://srd.wordpress.org/plugins/woo-ecommerce-tracking-for-google-and-facebook/advanced/)
  
  ## Ratings
  
   5 out of 5 stars.
   *  [  6 5-star reviews     ](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/reviews/?filter=5)
   *  [  0 4-star reviews     ](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/reviews/?filter=4)
   *  [  0 3-star reviews     ](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/reviews/?filter=3)
   *  [  0 2-star reviews     ](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/reviews/?filter=2)
   *  [  0 1-star reviews     ](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/reviews/?filter=1)
  [Your review](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/reviews/#new-post)
  [See all reviews](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/reviews/)
  
  ## Contributors
  
   *   [ Dotstore ](https://profiles.wordpress.org/dots/)
   *   [ Jaydeep Rami ](https://profiles.wordpress.org/jaydeep-rami/)
   *   [ Jitendra Banjara ](https://profiles.wordpress.org/jitendrabanjara1991/)
  
  ## Support
  
  Got something to say? Need help?
   [View support forum](https://wordpress.org/support/plugin/woo-ecommerce-tracking-for-google-and-facebook/)