Title: Ultrafan
Author: ultrafan
Published: <strong>June 29, 2026</strong>
Last modified: August 10, 2026

---

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![](https://ps.w.org/ultrafan/assets/icon.svg?rev=3590303)

# Ultrafan

 By [ultrafan](https://profiles.wordpress.org/ultrafan/)

[Download](https://downloads.wordpress.org/plugin/ultrafan.1.38.0.zip)

 * [Details](https://srd.wordpress.org/plugins/ultrafan/#description)
 * [Reviews](https://srd.wordpress.org/plugins/ultrafan/#reviews)
 *  [Installation](https://srd.wordpress.org/plugins/ultrafan/#installation)
 * [Development](https://srd.wordpress.org/plugins/ultrafan/#developers)

 [Support](https://wordpress.org/support/plugin/ultrafan/)

## Description

**Ultrafan** is the official WooCommerce integration for the [Ultrafan](https://ultrafan.world)
affiliate network. It automates the full affiliate lifecycle inside your WooCommerce
store without requiring any JavaScript snippets or external tag managers.

#### Key Features

 * **Click tracking** — Captures `transaction_id`, `network_id`, `offer_id`, and
   all UTM parameters from affiliate landing URLs. Parameters are stored in first-
   party cookies so attribution survives the entire checkout journey.
 * **Conversion pixel** — Fires `POST /conversion` to the Ultrafan server the moment
   an order is placed, with full order details (amount, currency, items, payment
   method).
 * **COD settlement** — When a cash-on-delivery order’s invoice is marked paid, 
   the plugin fires `POST /conversion/settle` automatically.
 * **Refund & cancellation webhooks** — On credit-memo creation or order cancellation
   the plugin notifies Ultrafan in real time (`POST /conversion/refund`).
 * **Periodic reconciliation** — A configurable cron job (default: Monday 02:00)
   batches paid orders and refunds into a signed `POST /reconcile` report. A **Run
   Now** button in WP Admin lets you send ad-hoc reports for any date range.
 * **Admin transparency** — A dedicated **Ultrafan  Reconciliation** menu in WP 
   Admin shows every reconciliation run with status, record count, HTTP response,
   and the exact date range covered.
 * **HPOS compatible** — Fully compatible with WooCommerce High-Performance Order
   Storage.

#### External Service

This plugin communicates with the **Ultrafan affiliate API** operated by NewPlay
Technology:

 * **Service URL:** `https://affiliate.newplay.tech` (production) / `https://test-
   affiliate.newplay.tech` (test&development)
 * **Endpoints used:** `/conversion`, `/conversion/settle`, `/conversion/refund`,`/
   reconcile`
 * **Data sent:** affiliate transaction ID, order ID, order total, currency, payment
   method (normalised to a short code), base64-encoded item list, delivery cost,
   subtotal, and discount amount.
 * **Privacy policy:** https://www.ultrafan.world/privacy-policy
 * **Terms of service:** https://www.ultrafan.world/terms-conditions

No personal data (name, email, address) is included in any outbound request. The
plugin uses a pre-shared API key (stored in WP options) to authenticate with the
server.

### Cookies & localStorage

Cookies and localStorage parameters are GDPR compliant, as they do not contain and
client data, and they are in favour of the client.
 The parameters are: – transaction_id,
user id (utm_conten t), conversion id (utm_term) – ultrafan affiliate parameters–
utm_source=”ultrafan”, utm_medium=”affiliate”, utm_campaign=… (not defined, future
use) – the merchant to see, that this purchase is from affiliate – network_id = 
whether it is prod/stage/test/dev

## Installation

**From the WordPress Plugin Directory (recommended):**

 1. Go to **Plugins  Add New** in your WP Admin.
 2. Search for “Ultrafan”.
 3. Click **Install Now** then **Activate**.
 4. Go to **Ultrafan  Settings** to enter your credentials.

**Manual upload:**

 1. Download the plugin zip from the WordPress Plugin Directory.
 2. Go to **Plugins  Add New  Upload Plugin** and upload the zip.
 3. Activate and configure as above.

**Configuration:**

After activation, navigate to **Ultrafan  Settings**:

 Setting
 Description

 Merchant ID
 Your `shop_id` from the Ultrafan server. Sent as `X-Merchant-ID` on
reconciliation and settlement calls.

 Merchant Name
 Display name included in reconciliation headers.

 API Key
 Per-merchant secret provided by NewPlay Technology. Stored encrypted.

 Enable Reconciliation
 Enables or disables the automatic reconciliation cron job.

 Cron Schedule
 Standard cron expression — default `0 2 * * 1` (Monday 02:00).

## FAQ

### What affiliate network does this plugin support?

This plugin is built exclusively for the **Ultrafan** affiliate network operated
by NewPlay Technology. It is not a generic affiliate plugin.
 The support is via
email help@ultrafan.world.

### What data is sent to the Ultrafan server?

Each conversion call includes: an anonymised affiliate transaction ID, the WooCommerce
order ID, grand total, currency, normalised payment method code, base64-encoded 
item list (SKU, name, price, quantity), delivery cost, subtotal, and discount amount.
No customer name, email, or shipping address is ever transmitted.

### Is the plugin compatible with WooCommerce HPOS?

Yes. The plugin explicitly declares compatibility with WooCommerce High-Performance
Order Storage (custom order tables).

### Can I trigger a reconciliation report manually?

Yes. Go to **WooCommerce  Ultrafan  Reconciliation**, choose a date range, and click**
Run Now**.

### What payment method codes are sent?

 Code
 Meaning

 `COD`
 Cash on delivery / deferred payment

 `WAL`
 PayPal, Apple Pay, Google Pay, or other digital wallets

 `CRC`
 Credit/debit card (Stripe, Braintree, Adyen, etc.)

 `DEF`
 Bank transfer

 `OTR`
 Any unrecognised gateway

### What happens if the Ultrafan server is unreachable?

The plugin retries failed conversion and settlement calls. Reconciliation failures
are logged in the **Reconciliation Runs** admin screen and will be retried on the
next cron run (unreconciled records are never lost).

### Does this plugin set cookies?

Yes. First-party cookies (`ultrafan_transaction_id`, `ultrafan_network_id`, UTM 
cookies) are set for 5–30 days when a visitor lands via an affiliate link. A long-
lived `affiliate_ultrafan` cookie (365 days) is also set for returning-customer 
attribution. All cookies use `SameSite=Lax; Secure` attributes.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Ultrafan” is open source software. The following people have contributed to this
plugin.

Contributors

 *   [ ultrafan ](https://profiles.wordpress.org/ultrafan/)

[Translate “Ultrafan” into your language.](https://translate.wordpress.org/projects/wp-plugins/ultrafan)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/ultrafan/), check out
the [SVN repository](https://plugins.svn.wordpress.org/ultrafan/), or subscribe 
to the [development log](https://plugins.trac.wordpress.org/log/ultrafan/) by [RSS](https://plugins.trac.wordpress.org/log/ultrafan/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.38.0

 * No change to how the plugin behaves. The version number moves to 1.38.0 so that
   every UltraFan shop integration — WooCommerce, OpenCart, PrestaShop and Magento—
   carries the same version and implements the same published merchant specification(
   1.38.0). Until now the four ran on independent version numbers, so the version
   told you nothing about which rules a shop followed. Everything the release describes
   was already in place here: reconciliation has reported money movements from a
   permanent record of events since 1.37.0, and a cancellation has reported only
   what was actually collected since 1.37.7.

#### 1.37.7

 * Fixed: cancelling an order that had not been paid for — a cash-on-delivery order
   cancelled before delivery, for example — reported its full value to UltraFan 
   as money returned. Because nothing had been collected in the first place, UltraFan
   saw a refund larger than the payment and set the order aside for manual review.
   A cancellation now reports only what was actually collected, so an unpaid order
   that is cancelled is correctly recorded as having moved no money. Cancelling 
   an order that _was_ paid for is unchanged.

#### 1.37.6

 * Each reconciliation batch now carries the run number it belongs to, so a run 
   in this plugin lines up with the report UltraFan recorded.
 * The run is recorded before the batch is sent, so a problem writing it is caught
   before any records leave rather than after UltraFan has accepted them.

#### 1.37.5

 * Fixed: card and wallet orders were left out of the reconciliation batch, so they
   never matched against the figures UltraFan had already recorded for them. They
   are now included from the moment the order is placed, matching how UltraFan counts
   them. Cash on delivery and bank transfer still wait until payment is confirmed.

#### 1.37.4

 * A reconciliation run that has nothing to send is now recorded on the Reconciliation
   Runs screen, with an explanation of why, instead of leaving no trace at all.
 * The explanation reports how many affiliate events exist, how many are money movements,
   how many are still unreconciled and how many fall inside the run’s period — so
   an unexpectedly empty run can be diagnosed without database access.

#### 1.37.3

 * Fixed: refunding specific line items failed and left the WooCommerce admin showing
   a spinner that never stopped, on a refund that had in fact been saved. Refunding
   by amount only was unaffected. The affiliate refund call is now sent correctly.

#### 1.37.2

 * Fixed: a failure while reporting an order to the affiliate network can no longer
   interrupt checkout, a settlement or a refund. The reason is written to the Ultrafan
   log and the shop operation completes normally.
 * Each affiliate hook now records that it started, so a failed report can be traced
   from the Ultrafan log without server access.

#### 1.37.1

 * Fixed: issuing a refund could hang the WooCommerce admin with a spinner that 
   never stopped, while the refund itself was already saved. Recording an affiliate
   event is bookkeeping and can no longer interrupt a refund, a settlement or checkout—
   if it fails, the reason is written to the Ultrafan log and the affiliate call
   still goes out.
 * Fixed: real-time affiliate calls no longer retry, so they cannot multiply how
   long a refund or checkout takes. Retries are kept for the scheduled reconciliation
   run, where nobody is waiting; a call that fails is still reported by reconciliation.

#### 1.37.0

 * Reconciliation is now built from an immutable money-movement event ledger instead
   of the current state of each order, per UltraFan Merchant Integration Requirements
   v1.35.0 (build guide section 10).
 * Fixed: paid_amount was sent net of refunds while the refund was also reported
   separately, so a 54.00 order refunded 20.00 reconciled as 14.00 against an online
   figure of 34.00 and never matched. The gross amount is now sent, with each refund
   as its own zeroed record.
 * Fixed: orders awaiting cash-on-delivery payment were included in the batch, which
   made UltraFan classify them as unmatched rather than pending. An order that has
   not been paid now produces no record.
 * Fixed: bank transfer and cheque orders reported payment_status “paid” at checkout
   even though no money had been received.
 * Added: outbound calls now retry up to 3 times with backoff (never on a 4xx).
 * Added: each reconciliation run stores the exact records it sent, viewable via
   a new “View” link on the Reconciliation Runs screen.
 * Note on upgrading: the event ledger starts empty. Money movements from before
   this upgrade are not reconciled, and the reconciliation window is re-anchored
   to the upgrade time. Orders already reported are not resent.

#### 1.36.2

 * Fixed the **Ultrafan  Orders** screen listing every store order instead of only
   affiliate orders on sites using the legacy WordPress posts order storage. The
   grid now selects affiliate orders directly from order meta, so it behaves the
   same whether or not High-Performance Order Storage is enabled.
 * Fixed the Orders screen pagination rendering a link for every page (hundreds 
   of buttons on large stores); it now shows a compact, windowed pager.
 * Fixed reconciliation re-sending orders it had already reconciled on sites using
   the legacy WordPress posts order storage. Already-reconciled orders are now skipped
   in code, so each paid order is reported to the affiliate server only once regardless
   of the storage backend.
 * Reconciliation log entries now report how many candidate orders were eligible
   versus skipped (non-affiliate or already reconciled), instead of only the raw
   candidate count — so a “found N, sent 0” run is clear at a glance.

#### 1.36.1

 * Card and other off-site payments now record a conversion reliably. Previously
   the conversion pixel only fired when the shopper reached the order-received (
   thank-you) page, so orders paid through gateways that confirm payment by redirect
   or webhook (for example Stripe) could be missed. Conversion now also fires the
   moment payment completes.
 * Conversions are no longer sent twice. A single order fires exactly one conversion
   across the thank-you and payment-completed triggers, and a conversion the affiliate
   server declines is no longer retried in a loop. The server’s response is now 
   recorded in the logs when a conversion is declined, to make troubleshooting easier.
 * Settlement is now limited to cash-on-delivery and other offline methods (bank
   transfer, cheque), matching the Magento module. Card, wallet, and buy-now-pay-
   later orders — which are already reported as paid at checkout — no longer trigger
   a settlement call.

#### 1.36.0

 * Fixed automatic reconciliation never running: the first scheduled run used an
   empty time window so no orders were ever picked up. It now looks back over a 
   real window and tracks its own progress cursor, independent of the run history.
 * Fixed manual “Run Now” reconciliation corrupting the automatic schedule — a manual
   run over an arbitrary date range no longer drags the nightly job’s progress backwards.
 * Reconciliation now selects orders by last-modified date, so cash-on-delivery 
   and other offline orders that are settled days after checkout are correctly reconciled
   instead of being missed.
 * On-hold orders are no longer permanently frozen as unpaid on the affiliate server;
   their paid state is reported once they reach processing/completed.
 * Reconciliation now back-stops refunds whose real-time refund webhook failed to
   send.
 * Cancellations issued after a partial refund no longer double-count the already-
   refunded amount.
 * The product feed is now written through the WordPress filesystem API.
 * Plugin reactivation no longer risks clearing saved settings when only the internal
   version marker is missing.

#### 1.35.1

 * Fixed affiliate orders not appearing in the **Ultrafan  Orders** grid on stores
   using the block-based Checkout. Affiliate tracking (transaction_id, network_id,
   UTM params) is now persisted to order meta on both the classic and block/Store
   API checkout, so the Orders grid populates and the downstream conversion, settlement,
   refund, and reconciliation flows have the data they rely on.
 * Cancellation webhooks now skip foreign (non-Ultrafan) affiliate orders, matching
   the conversion, settlement, and refund flows and the Magento module’s behaviour.
 * Added missing log entries across the settlement, refund, and cancellation flows(
   early-exit conditions and a pre-send “Firing…” entry) so every webhook attempt
   is traceable in **Ultrafan  Settings  Logs**.

#### 1.35.0

 * Refactored the plugin into a namespaced MVC + service-class architecture (Ultrafan\
   namespace, PSR-4 autoloader) with `declare(strict_types=1)` on every file and
   consistent naming throughout. No change to tracking, conversion, settlement, 
   refund, reconciliation, or feed behaviour, and existing settings/order data are
   preserved.
 * Moved the settings screen out of the WooCommerce Integrations tab into a dedicated**
   Ultrafan  Settings** page (WordPress Settings API). The same option storage is
   reused, so existing configuration carries over automatically.
 * Decoupled logging from WooCommerce’s WC_Logger. The plugin now keeps its own 
   log in a dedicated table, viewable under **Ultrafan  Settings  Logs** (with level
   filter and a clear action). Every log entry is written locally and, on a best-
   effort basis, also sent to the affiliate log endpoint.
 * Fixed an in-request transaction_id hand-off that never took effect due to a mismatched
   global-variable name.

#### 1.33.1

 * Added missing assets

#### 1.33.0

 * S2S POST tracking: implemented the token-in-path contract. POST /ultrafan/tr 
   stores the payload keyed by an opaque token; GET /ultrafan/tr/{TOKEN} resolves
   it, persists the affiliate cookies/session, and 302-redirects to the stored target_url.
   Fixes POST-tracked visitors landing on the shop home instead of the product page.
 * Merges the product-feed feature with the token-based S2S tracking contract.
 * Send X-Merchant-ID on every outbound call (conversion, settle, refund) so the
   affiliate server can enforce the per-merchant API key on /conversion too. Corrected
   the API Key setting help text.

#### 1.31.3

 * Ultrafan Orders grid and order meta box now display User ID (utm_content) and
   Conversion ID (utm_term) with a fallback to WooCommerce Order Attribution meta,
   so they show even when the Ultrafan copy is empty.

#### 1.31.2

 * Order attribution parity: affiliate orders now populate WooCommerce’s native “
   Order attribution” panel server-side, so GET and S2S/POST tracking show identical
   attribution (previously POST orders showed “Direct”).

#### 1.31.1

 * Product Feed screen: added a “Copy URL” button next to the latest feed URL (View/
   Download).

#### 1.31.0

 * Added Product Feed export: generates a Google Shopping style JSON feed of the
   WooCommerce catalogue.
 * New “Enable Product Feed” checkbox in the General settings section and a “Product
   Feed” settings section (brand, default Google product category, feed title/description).
 * New “Ultrafan Product Feed” admin screen (shown only when enabled) with export
   history, manual “Generate Feed Now” button, and view/download links.
 * Daily WP-Cron export at 03:00 AM (site timezone) writing to wp-content/uploads/
   ultrafan-feed/.

#### 1.30.1

 * Added check for network id to avoid invalid captures

#### 1.30.0

 * Initial public release (aligned with other stores).
 * Click tracking with first-party cookies (`transaction_id`, `network_id`, UTMs).
 * Conversion webhook: `POST /conversion` with JSON body and API key authentication.
 * COD settlement webhook: `POST /conversion/settle`.
 * Refund and cancellation webhooks: `POST /conversion/refund`.
 * Reconciliation cron: `POST /reconcile` with per-merchant API key, refund records
   included.
 * Admin UI: Reconciliation Runs log with Run Now button.
 * HPOS compatibility declaration.
 * All cookies use `SameSite=Lax; Secure`.

## Meta

 *  Version **1.38.0**
 *  Last updated **1 week ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 6.2 or higher **
 *  Tested up to **7.0.4**
 *  PHP version ** 7.4 or higher **
 *  Language
 * [English (US)](https://wordpress.org/plugins/ultrafan/)
 * Tags
 * [affiliate](https://srd.wordpress.org/plugins/tags/affiliate/)[conversion](https://srd.wordpress.org/plugins/tags/conversion/)
   [marketing](https://srd.wordpress.org/plugins/tags/marketing/)[tracking](https://srd.wordpress.org/plugins/tags/tracking/)
   [woocommerce](https://srd.wordpress.org/plugins/tags/woocommerce/)
 *  [Advanced View](https://srd.wordpress.org/plugins/ultrafan/advanced/)

## Ratings

No reviews have been submitted yet.

[Your review](https://wordpress.org/support/plugin/ultrafan/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/ultrafan/reviews/)

## Contributors

 *   [ ultrafan ](https://profiles.wordpress.org/ultrafan/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/ultrafan/)